Magical AF!

Sam Hurst leaps onto the stage in a black sequin suit and skull-covered tie ensemble that screams “entertainer”. It’s a bold choice and one can’t help wondering if it might be a bit much. However, Hurst certainly has the personality to back up such a fabulous outfit.

Hurst has taken silliness and made it an art form

Magical AF is 45mins of sleight of hand magic that very much takes second place to the banter and the one-liners. Hurst is part children’s entertainer, part late-night club magician. His jokes come thick and fast and some fly way over the heads of the younger audience members, but he never strays into territory that might engender an awkward conversation between parent and child. He describes himself as a “professional idiot” and it’s an apt description; Hurst has taken silliness and made it an art form.

The magic in the show is just what you’d expect; slick tricks performed with skill combined with some playful fluffs and unexpected outcomes. But, although the magic is what we’re meant to be here for, it’s really the banter that makes this show worth your time. Hurst works the crowd with a comfortable ease that hints at some street performance in his past. He knows that the magic is the destination but what really matters is the journey to get there. He works the audience with gentle ribbing and occasional friendly mockery, and the two children who separately join him on stage as volunteer assistants are not safe from his silliness, but they are also not immune to his likeability. Both get to shine and leave the stage to rapturous applause.

Magical AF is a delightful show. Hurst takes a moment towards the end of his time to tell us a little of his past and how that inspires him to make the most of the magical moments in life. It’s a genuinely heartfelt beat in the otherwise quite anarchic experience and his advice to never accept the darkness as a given is a wonderful message for children and adults. It’s profound AF.

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Reviews by Frodo Allan

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Since you’re here…

… we have a small favour to ask. We don't want your money to support a hack's bar bill at Abattoir, but if you have a pound or two spare, we really encourage you to support a good cause. If this review has either helped you discover a gem or avoid a turkey, consider doing some good that will really make a difference.

You can donate to the charity of your choice, but if you're looking for inspiration, there are three charities we really like.

Mama Biashara
Kate Copstick’s charity, Mama Biashara, works with the poorest and most marginalised people in Kenya. They give grants to set up small, sustainable businesses that bring financial independence and security. That five quid you spend on a large glass of House White? They can save someone’s life with that. And the money for a pair of Air Jordans? Will take four women and their fifteen children away from a man who is raping them and into a new life with a moneymaking business for Mum and happiness for the kids.
Donate to Mama Biashara now

Theatre MAD
The Make A Difference Trust fights HIV & AIDS one stage at a time. Their UK and International grant-making strategy is based on five criteria that raise awareness, educate, and provide care and support for the most vulnerable in society. A host of fundraising events, including Bucket Collections, Late Night Cabarets, West End Eurovision, West End Bares and A West End Christmas continue to raise funds for projects both in the UK and Sub-Saharan Africa.
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Acting For Others
Acting for Others provides financial and emotional support to all theatre workers in times of need through the 14 member charities. During the COVID-19 crisis Acting for Others have raised over £1.7m to support theatre workers affected by the pandemic.
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Performances

Location

The Blurb

The go-to magic show of Edinburgh Fringe 2023. Sam Hurst, the peoples magician, invites you into his world of machine-gun delivery, infectious charisma and what can only be described as real magic. Sam is a master of close-up magic, and his show is a non-stop thrill ride of mind-boggling illusions and jaw-dropping stunts. But what really sets Sam apart is his connection with his audience. He has a way of making everyone feel like they're part of the show and his genuine love of magic is infectious. Samuel Hurst Magical AF is not to be missed!

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