Hello. Welcome to Broadway Baby, the insiders’ guide to the fringe. We review at fringe festivals around the UK and the fringe scene in London. You can read our work online on broadwaybaby.com or in our print paper distributed around Edinburgh Festival Fringe venues. Join in the debate by writing your own reviews for the shows in our listings. We tweet every review, both from our own critics and audience members - so your voice will be heard!
Our critics are people who understand the fringe from the inside: the performers, playwrights and producers of the fringe themselves. Their insight into what it really takes to mount a successful production is what makes our reviews special.
At the the Edinburgh Fringe Festival 2010, our site received 10.7 million hits, and we distributed 20,000 copies of our print paper around Edinburgh. It’s not just about the numbers though: nothing compares to the feeling of seeing careers begin on the strength of a Broadway Baby review, and nothing can beat hearing people discussing our reviews in the bar after a good show.
You can help us become better by writing for us, advertising with us and by letting us know about your show. Most of all, you can help us by using our site to get the most out of the fringe. Our content will always be free - so spend your money seeing as many great shows as you can.
Leila became a Broadway Baby at the 2011 Edinburgh Festival as Cabaret and Kids Editor following three years as a participant at the Fringe. She has worked with the Oxford Theatre Guild and Alarum Theatre as Stage Manager, Lighting Designer and all-round technical whizz for Oxford-based and Edinburgh Fringe shows. She has worked for Bang! Magazine and Stallard Editing amongst others.
Thom joined the Broadway Baby team as Deputy Comedy Editor in 2011 at the same time as performing in his first two Fringe shows. While he spent his first two years at Edinburgh University treading the boards, Thom has come to rest as Theatre Editor for The Student, the UK's oldest student publication. Thom also contributes to The Skinny, online gaming publication SquareGo and has worked with FreshAir.org.uk, Edinburgh's student run radio station. This will be Thom's fourth foray into the Edinburgh Festival Fringe.
Levi has worked on shows in both London and Edinburgh, and now has full-time responsibility for organising Broadway Baby listings, reviewer schedules and copy editing before publication. Prior to joining Broadway Baby, Levi worked for an international publishing company in London.
Pete is a theatrical producer, programmer, designer and author. He has been bringing shows to Edinburgh since 2002, and has produced numerous shows in Edinburgh, London and Dublin including Blondel (Pleasance, Islington 2006), co-produced with Sir Tim Rice. He was the founding editor of Broadway Baby in 1994 and continued in the role until 2010. Pete is a member of the Festival Fringe Society.
Please DON'T send press releases to every email address you can find in the hope that will increase your chances of coverage. It's likely to have the opposite effect. Thanks!
Beth has produced, marketed and stage managed a large and eclectic range of student drama, from comedy and new writing to an adaptation of Crime and Punishment. She produced the Oxford Revue at the Fringe in 2009 and 2010. This is her second year on the Broadway Baby team.
James Robert Ball (Musical Theatre Section Editor) @jr_ball
James has directed, musically directed, written, acted and sang in musicals in Manchester, York and at the Edinburgh Festival Fringe with Hartshorn-Hook. He has a Music BA from York University, where he premiered his self-written Red Snow, a musical about betrayal in Soviet Russia. This is James' fourth Fringe.
Laurin trained at London Studio Centre and Mountview Academy of Theatre Arts. She has worked with Jarkko Lehmus and Ilona Sagar and danced in the Jazz Dance Company Tour 2010. She has written for various publications and websites including The Shimmy, The Skinny and A Younger Theatre.
Hannah has worked for the Edinburgh Evening News, TV Bomb, Edinburgh University’s The Journal, The Student and XOX. She is a student theatre ambassador for the Festival and King's Theatre's in Edinburgh, promoting shows to young people at affordable prices. Hannah has a particular interest in alternative music (and quirky live shows).
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